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UK Fruitfest Poster 2018

What do you think of this poster?

Leave your thoughts below.  Follow us on instagram @ukfruitfest for more fruit and health-related images.

What do you think of this poster? Leave your thoughts below.  Follow us on instagram @ukfruitfest for more fruit and health-related images.

19 Comments

  1. I think that Campbell is spelled wrong, he didn’t quite nail the shape of your beard, who puts one slice of orange on one eye? Maybe one on each but..just saying. Is there only two people? Lol

    1. Illuminati hand symbology.

      I appreciate him asking the publics opinion…don’t want people getting the wrong impression of what fruit fest is, right?

  2. You are listing eight “featured speakers,” does this mean that there will be additional speakers, only you are not mentioning everyone in the poster in order to save space? How about at the top adding a catchy title for the Fruit Fest (I understand you’ve held quite a few fruit fests in the past, however, might you not desire to do something different this time and give it a heading that should capture the attention to be unique to this year, and whoever missed previous gatherings will feel more compelled to attend this one, hinting that it’s going to be the best of all? When you state you’ve had these fruit fests in the past, that might just give the impression that this is no big deal, that it’s just another one of “those” fruit fests, nothing new… I think what will WOW people is to give them a sense of wonder, and magic, or tie it to something incredible. I know this following example might not mean much, but I heard that they’re airlifting cows to Qatar. They have shortage of water to drink so they’re sending what, milking cows?!?!?!?… What YOU’re doing with the fruit fest, is showing folks how to get a HUGE amount of water from fresh juicy fruits, something the body will thank you for, afterwards. How about a heading that indicates the benefits of fresh raw fruits in terms of the percentage of water that these foods contain? Something in the lines of “WATER-Rich Nutritious Fruit Fest, is such a succulent FEAST! Okay, maybe that’s too long of a title, but you get the idea, don’t you? Also if you add a jingle, music is very appealing to the ears (and the brain!) SMILE!:) Love, Jan.

  3. Hi Ronnie, the poster looks a lot of fun, which you want to convey for the festival. The visual feel is right, but the details, such as how well the text/data is working could be adjusted for better effect and communication.

    The colour in the bottom panel will only be possible in hex or RGB, but not achievable in physical print (due to colour gamut).

    As it stands the background colour in the bottom blue panel with the text in white is not giving your important festival statement enough visual standout, as there isn’t enough tonal contrast between the background colour and the text.

    I’d write the dates in a slightly cleaner way, that also helps people imagine the stretch of the event, by adding the days: Wed 25 – Sun 29 July 2018

    In the speakers section, you could remove the full stop after Dr, that’s kinda old fashioned and unnecessary punctuation in my book, plus remove comma from last name in list, adjust tracking after other commas (slightly more space), being so tight to names is making them less readable.

    Then I would just check you’re happy with the overall information hierarchy. Determine what’s most important that the reader sees first – or example ‘UK Fruit Festival’ – then what’s next in importance etc, does the visual poster achieve this. At the moment, I’d say that the image is slightly taking over, and the data you’re trying to communicate could have a big more prominence. And the website link is probably too small.

    Lindsey, Graphic Designer by trade – @SpareCreative

  4. Hi, it looks like hidden hand symbology like they use in the illuminati. Be careful what you are promoting because the illuminati are the opposite of what fruit fest is about!!

  5. It’s nice and vibrant, but would look better if say pomegranate and watermelon were added to vary the fruit, as it’s mostly green.

  6. Hello!
    I would take out the houses. And maybe add the speakers on the left and put a caption on the right-hand side.

    I enjoy to see both trees and the people in the center but see how it looks if you eliminate the tree on the right and put there the logo and add another caption or keywords where the logo is at the moment.

  7. Hello!
    I would take out the houses. And maybe add the speakers on the left and put a caption on the right-hand side.

    I enjoy to see both trees and the people in the center but see how it looks if you eliminate the tree on the right and put there the logo and add another caption or keywords where the logo is at the moment.

  8. Hello!
    I would take out the houses. And maybe add the speakers on the left and put a caption on the right-hand side.

    I enjoy to see both trees and the people in the center but see how it looks if you eliminate the tree on the right and put there the logo and add another caption or keywords where the logo is at the moment.

    Keep the good work!

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